nightMair Media Management

How (not) to Run a Fan Contest

istock winner

Fan contests are a great idea to increase awareness of your band, to have fans share your Facebook page or retweet your tweets etc.. but be cautious about how you set your contest rules up!  Case in point here’s an idea for a fan contest on Facebook: “We’re nearly atRead More…

Don’t Ever Begrudge Your Fans

istock band mobbed by fans

Awhile ago, well known artist Ed Sheeran tweeted this: “Please stop coming to airports to meet me, I really appreciate the love but getting off of long haul flights I’m not in the best of states” The tweet was quickly deleted replaced by ‘whatever’ and ‘No disrespect whatsoever intended, IRead More…

Canada’s NEW Anti-Spam Law and What it Means for Artists

canada anti spam law july 1

Canadian? In a band or an artist? Are you sending fans email blasts? Are you asking fans to click ‘like’ on Facebook before they can see exclusive content, and that click captures their email address? How bout offering them free downloads at shows, in return for their email address? BetterRead More…

What do fans want from you?

fans nightmair media mgmt

So, you’ve come to realize you/your band needs to be on Social Media and that you need to build a fan base… so you’re gonna roll up your sleeves, dive in and give it all you got. But.. … what do your fans want from you? (besides good music) There areRead More…